Wednesday, February 14, 2007

CRM Technology

Came across this article and we would love to hear your thoughts.

In the age of advanced technology, marketing analytics is making superb use of software in campaign management, measuring customer value and in data mining. The tracking of marketing campaigns is an exact science and these sorts of highly developed tracking tools are essential to everyone in this industry even ‘technophobes’. Read and digest this article, who knows this sort of technology could be more vital to you then even the iPod.

http://crmguru.custhelp.com/cgi-bin/crmguru.cfg/php/enduser/std_adp.php?p_faqid=1619

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